The Francis Tuttle Technology Center, an educational institution specializing in providing career-specific training to high school  juniors, seniors and adults as well as business and industry training and consulting, launched Operation Purple Duck last fall.

Operation Purple Duck was designed to help promote an October Open House and achieve the goal of raising awareness of its offerings and giving taxpayers and patrons a favorable impression of the Center. A photo contest and You Tube videos generated talk; promotional products provided the lasting impression.

Turns out purple duck-related products aren’t easy to come by, but Robyn researched the industry and found 'em: A purple floating duck, a small purple duck keychain, and a soft vinyl purple keychain in the shape of a duck. Biggest challenge? Maintaining a consistent shade of purple on the reorders!

The campaign was such a hit that Francis Tuttle since ordered purple duck shaped spirit mits (with web feet) and will soon purchase duck-shaped purple pens for recruitment purposes.

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