Corporate Branded Containers come in all shapes, sizes and materials: Plastic.
Metal. Cardboard. Round, Square. Pyramid-shaped. Pocket-sized. Desktop-sized. Humongous.
And they come in all types: Tins. Boxes. Cases. Holders. Baskets. Cups. Bins. Bags. Cans. Jars. All of them imprintable, and available to hold any type of promotional product.
At ROBYN, we think the great thing about containers is that they serve a dual purpose. By using your imagination and selecting the right container, you can give your promotion additional impact.
How? Long after the product has been removed or consumed, the container is still there, displaying your logo or message, creating countless impressions, and promoting your business.
Here’s another plus. People love surprises, and a unique container piques their interest and makes them want to know what’s inside. When you entice recipients to physically interact with your promotion, you’ve set yourself apart from the competition.
This strategy is most often used with food gifts. But containers are a critical part of direct mail campaigns, special events, and trade show promotions – any type of situation where you’re competing with other products for people’s attention.
Think outside the box, so to speak, and consider using other types of products in an imprinted container. The container itself can be just as effective – imprinted cell phone holders, business card cases, cups that can double as pencil holders, CD holders, etc. Granted, these are all promotional products in their own right, but filling them with imprinted items can give you the same kind of dual impact as a logoed container of candy, popcorn, or mints.
At ROBYN, we’ll help you appreciate the power of this kind of packaging and use it to your advantage in your next promotion. To learn more, call us at (877) 211-9711 or Click Here to send us an email.
Posted on
Monday, November 3, 2008
by Robyn