Mark Twain once said, “Most people use statistics the way a drunkard uses a lamp post… more for support than illumination.” While there is a great deal of truth in this statement, the ROBYN Company Store Solution provides insightful ways to measure visitors’ behaviors to help you best serve them and your brand. In addition to the custom reporting capabilities the ROBYN platform supports, this solution is also compatible with Google Analytics. What does this mean to you?