When it comes to kicking off the holiday season, the smart marketers at Express Employment Professionals know how to do it with style! Every year, the founders of Express send each of their franchises a special gift to thank them for being a part of the Express team and to celebrate the holiday spirit. With over 500 locations across the United States and Canada, this requires a great deal of coordination and Express turns to ROBYN Promotions to handle the details.
This year, the founders wanted to send beautiful holiday wreaths, a custom ornament and card to each of the locations… And have them arrive the week after Thanksgiving! Coordinating shipping and delivery like this (especially during the holidays) is no small task.
ROBYN's sourcing genies found the perfect wreaths in a top secret location and ordered them in early October to be shipped via climate-controlled truck to arrive on ROBYN’s dock first thing the Monday morning after the Thanksgiving holiday.
ROBYN’s elves then unpacked every wreath (10 pallets’ worth!), inserted the card and the ornament into each box, sealed them up tight, applied shipping labels and sent them on their merry way to the franchisees… The very same day!
Planning out the details and executing to perfection takes a great deal of effort, but can you imagine the surprise and delight on the faces of the fine folks at each of those Express offices? This is a great way to show the organization’s appreciation for their hard work – and – it’s a fantastic display of their professionalism.
December 12, 2011