Don’t Toss Your Tired-Looking Uniform… Accessorize!
At ROBYN, where we specialize in corporate apparel, we know how to keep an organization’s employees looking fresh as a daisy. (If you want fit as a fiddle, sign ‘em up for the nearest health club.) The good news is you can do it without starting from scratch if you’ve already invested in a uniform.
For example, vests take a basic shirt and create a more finished, professional appearance. Even better? They ensure a longer shelf life of employees’ base garments. (“Really, Johnny, you splattered catsup on another shirt?”)
Ties and scarves also replace the need for a complete uniform overhaul. If you’ve overheard employees comment that your old button-down shirt is a bit tired or too casual for today’s serious work environment, a splash of corporate color with an upscale silk accessory is certain to give them a boost.
Here are some of the good things about accessorizing a corporate wardrobe that you might not know:
Ø It’s not necessary to keep a range of sizes in inventory.
Ø The change/addition of a vest, tie or scarf is much less expensive than introducing new attire.
Ø Many businesses select accessories as a way to allow employees to wear their own garments (within specific guidelines, e.g. white shirt, black pants, etc.). For you, this saves money and makes uniform replacement easy. Plus, if an employee leaves, he/she can turn in the accessory for use by another member of your team.
Another advantage of focusing on accessories is it gives you the ability to rotate your look with seasons or special occasions. Spruce up everyone’s appearance with holiday-inspired designs for use during November through January. Go with colorful, fiesta-imprinted ties/scarves for the weeks surrounding Cinco de Mayo. This is a particularly effective way for restaurants, entertainment venues and museums to keep their customers’ experience fresh and fun.
Accessories can play a key role when you’ve made an important product introduction or name/logo change. Rather than retiring a full uniform, simply cover an old logo with a pullover or introduce a new brand with a coordinating imprinted tie. Caps are another option for allowing new brand or promotional messages without altering an entire wardrobe.
Go ahead – put on your uniform and take a long, hard look at yourself in the mirror If you’re thinking, B-O-R-I-N-G, probably the rest of your organization is, too. So if you want to talk about what your budget can buy in the way of accessories, call ROBYN or email us by clicking here.
Posted on
Friday, October 10, 2008
by Robyn