Everything listed under: CorporateBrand

  • Creative Corporate Branding Becoming New Fad

    In case you hadn’t noticed, logos have been cropping up in some very interesting places lately. On sidewalks and streets. On money. In the sand at the beach. On people’s bodies. On hot-air balloons and hang-gliders. On cars. On food.

    At ROBYN, we’ve seen some companies get very creative with their logos.

    Using chalk or washable paint, firms have covered streets and sidewalks with their corporate brandStickers have been placed on quarters that were left in vending machine coin returns. Sandals with logos embossed on them have left their mark on popular beaches. And, get this: People have rented out space on their bodies and had company brands and web addresses temporarily (sometimes permanently - yikes) tattooed on them. Hot-air balloons and hang-gliders have offered themselves up as airborne billboards. Cars are covered in shrink-wrap ads from bumper to bumper. Even apples and oranges can be specially “masked” so your logo grows right into them.

    If you are intrigued by the concept of daring to be different, talk to ROBYN. We’ll brainstorm unique ways to showcase your company’s brand and message. Call us at (877) 211-9711 or Click Here to send us an email.

  • Swing for Success with Corporate Branded Golf Promotions

    What better time and place to expose yourself to clients and prospects than on the golf course? With 30+ million players in the U.S., odds are a bunch of the people you are targeting get out several times a year – or more.

    Here are some of ROBYN’s favorite golf-related promotional ideas

    A travel-friendly putting set – a good way to score an eagle with executives. For your next executive gift program, consider this idea. A collapsible putter, balls and putting cup are all packaged in a handsome carrying case to allow your key contacts to take relaxation on the road.

    Give out matchbook-sized packets of golf accessories. Imprint the exterior with your contact information and company logo. Then, inside, you can brand enclosed tees, ball markers, divot fixers, etc., with your corporate logos.

    Golf accessories are ideal for direct mail. For example, imagine a clip-on stroke counter with a note card saying, “Count on us for superior service.” Or a viewfinder that measures the distance to a pin with the reminder, “We go the distance for our clients.” Golf gloves are great for a two-part campaign; mail a single glove to key prospects asking for an appointment to “hand deliver” a sales presentation, at which time you give the glove mate.

    If you’d like ROBYN to help you reach clients and prospects when it’s time to hit the greens, call us at (877) 211-9711 or Click Here to send us an email.  

 

 

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