“People who get their feet wet must learn to take their medicine.” Sage words from Mary Poppins. Indubitably, Mary would love the new Pop-Ins Umbrella Share program in downtown Oklahoma City… no spoonful of sugar required!   “The concept for the program was really born out of necessity,” says Tim Berney, president of VI Marketing and Branding.

March Madness is upon us… Alley-Oops, charity stripes, Cinderella stories and more. College basketball. It’s hard to resist this kind of excitement, and the smart marketers at Southern Nazarene University are capturing some of the buzz with their own “rock”.

Each January, the Oklahoma City chapter of the American Marketing Association kicks off the new year with a meeting focused on helping their members improve some aspect of their business in the year ahead. It’s a perfect fit for this time of resolutions and self-improvement. In 2013, however, the chapter really stepped it up by bringing in Paul Roetzer, CEO of PR 20/20 and author of The Marketing Agency Blueprint, for a half-day seminar.

When it comes to turning around a large project with multiple components in a short amount of time, it's hard to top the team at ROBYN. So, when Express Employment Professionals wanted to send each of their franchises a custom holiday wreath with a card and an ornament, the ROBYN sourcing folks got to work! On the Monday after Thanksgiving, a semi truck was waiting for the warehouse guys.

“What's the best way to get a bunch of busy marketers to a Halloween themed party?” asked Kevin Jessop, president of the AMAOKC. “Send them an insanely spooky and creative invitation! And, with ROBYN’s help, that's exactly what we did.”

  It’s been said that smell is the most powerful sense. Just one whiff of a familiar scent can bring back a wave of memories from the darkest recesses of your mind… And you can’t help it. It just happens.

Put the yarn away, Ethel. We’re not talking about making blankets here! Kitting is one of the most popular services ROBYN offers to clients, but what is it?

When it comes to planning, promoting and pulling off a stellar event, it’s hard to beat a bunch of top-notch marketers. However, even the savviest marketing professionals have a go-to company waiting in the wings that can help them create enough buzz to shake a city. The Oklahoma City chapter of the American Marketing Association turned 50 this year, meaning it was established in 1962… The Mad Men era.

It’s that time of year… Fresh cut grass, warm summer evenings and the crack of a bat that instantly catches everyone's attention. Baseball. America’s national pastime.

The Oklahoma City chapter of the American Marketing Association is proud of the fact that they are 50 this year, too. So proud, in fact, that they chose to throw a big party...